Candy packaging is booming since many companies are using it by combining various food packaging designs. Customers like to engage with products that are associated with fun and excitement. Therefore, you need to make sure that your packaging delivers the safe vibes that your customers are looking for.
Candy retailers are always competing fiercely, so coming up with new and exciting packaging designs will also help you catch customers’ attention.
7 Candy Packaging Ideas
The following are some of the best 7 ideas for candy’s custom product packaging.
- Cardboard boxes for candy packaging
- Wrapping Candies in Aluminum foil
- Cartoon character designs with vivid colors
- Theme-Based Boxes
- Candy Trays
- Window or display boxes
- Paper Candy Bags
1. Cardboard boxes for candy packaging
Packing your candy in a cardboard box is a great way to treat your customers. Due to its high-quality material, these custom cardboard boxes will convey a luxurious impression. It will also provide protection to the candies along with stain resistance and waterproof properties.
Notably, they are highly customizable, allowing you to tailor them to any size and shape you desire. Meanwhile, you can also add different add-ons to the packaging, enabling you to enhance its looks even further. For instance, you can use embossing and debossing along with foil stamping or Spot UV to highlight the product’s name or logo.
2. Wrapping Candies in Aluminum foil
Using aluminum foil to cover the candies is one of the best and most affordable ways to protect your products as well as give them an engaging look. Although they are available in almost all colors but, gold and silver foils are in most demand.
Moreover, by using these foils, you can create a luxurious feel, resulting in a higher level of customer interaction. You can also use these cute-looking foil-wrapped chocolates as a gift at baby showers, weddings, or for a special holiday.
3. Cartoon character designs with vivid colors
As candy is mainly used by children, in order to seduce or draw their attention, you can use cartoon character design. Kids will love to buy candies of their favorite cartoon characters, increasing business growth.
In addition to using cartoon characters, you can also use vivid colors in order to enhance the overall looks of the design. Additionally, that will make it more likely that your packaging will be given as a gift on birthdays or kids’ parties.
4. Theme-Based Boxes
Market demands are constantly changing, resulting in new trends and innovations in the packaging industry. Therefore, theme-based is the best idea when it comes to engaging customers. You can use a glimpse of different events, especially Halloween, Valentine’s, and Christmas.
Moreover, you can also add themes for weddings, anniversaries, and birthdays in your custom candy boxes. In this way, your customers will relate to that particular event and will be pleased with their features, resulting in a rise in brand recognition, leading to higher sales rates.
5. Candy Trays
Using candy trays for your candy line is also a good idea to present your product to the customers. Although it is ideal for retail, you can also use them inside your cardboard boxes as it will make sure your products remain separated and in their position during shipping.
Moreover, these trays are available in different sizes with clear tops, but you can customize their sides with different colors or with patterns or by product name or logo. Additionally, you can also use paper sleeves for printing purposes. In short, this idea is a great way to differentiate yourself from competitors and increase your sales.
6. Window or display boxes
Window or display boxes are also a good idea to consider. As these boxes are generally made from cardboard and kraft paper, you can easily customize them according to your preference. By using both of these boxes, you can benefit from their ability to showcase your product, creating a remarkable impression on your audience.
Although these boxes are flexible, but will provide excellent resistance to different environmental factors. They are also eco-friendly and cost-effective, so environmental enthuses and small businesses can also use these boxes for their candy products.
7. Paper Candy Bags
Those looking for lightweight and easy-to-carry packaging for the candy can go with the paper bag packaging. You can craft them into any shape and size, along with the option to decorate them however you want.
Interestingly, these bags are highly recyclable; therefore, they can also be used as a marketing tool to attract green environmentalists. Lastly, one of the most exciting features of this concept is its affordability, which makes it a great alternative to retail boxes.
Conclusion
Candies are fun, and there’s nothing better than being able to store them, whether they’re bought or made. And keeping them in a good package makes its holding more manageable. For that purpose, you can use cardboard boxes, probably display or windows. You can customize them with different add-ons, colors, graphics, and fonts.
Interestingly, all of these above-discussed ideas are sustainable, so green environmentalists can also be satisfied. Lastly, if you have a low budget and want an attractive packaging, then foil raping and paper candy bags are an option.
