Candles have been part of our lives for many decades, and perhaps it’s safe to say that no event or festival is complete without candles. Whether it is a birthday or a Christmas celebration, candles are always part of it. If you are a candle manufacturer and are looking to increase the ROI of your business, then we have just the right thing ready for you. This blog will share some candle packaging ideas to help your business reach your target audience.
Top 7 Candle Packaging Ideas:
Candles are the product of minimalist design, but you can give them a spark by adding some extra touch to them by using customized candle boxes.
In order to successfully market your product, you must choose the right packaging style since choosing the wrong style can result in the loss of customers.
Here are the ideas that can help your candle business to get going
1. Use Custom-Printed Cardboard Boxes
When it comes to packing candles, most people use boxes that are made of cardboard. As they are the most traditional way of packaging candles, the brown era of packing has long gone, which is why you would need to come up with a new solution by promoting the green nature of your products.
And the best way to do so is to customize your candle packaging. Using custom-printed boxes can help you catch your customer’s attention, but it will also help you be unique among others.
2. Attach Glossy Labels & Stickers
It might be a good idea to stick with glossy labels and stickers. They are more durable, easier to read, and have a reflective quality that makes your candles look even more elegant. The glossy labels come in a wide range of colors, so you can find one that matches your candle’s color scheme.
Some good tips:
→ Well, putting labels and stickers on the candle packaging is a good idea. It will help you promote your business which can leave a lasting impression on the mind of your customers.
→ Candle labels can convey crucial information like the ingredients you use and the scented candles you offer.
3. Make Use of Personalized Artwork
Artwork on the packaging of candles is a great way to make them stand out from the competition and to attract customers. It can range from abstract designs to illustrations, photography, and even personalized messages on your design personalized candle boxes. Artwork can also be used to express different themes and messages, creating a unique and memorable experience for the customer.
4. Put a festive spin on candle packaging by adorning it
Candles are considered a perfect gift for the holiday season. Many of the candles are packaged in drab and boring ways. And to prevent your candle packaging from becoming dull, you can give your packaging a festive touch.
For instance, you can add a tag that says “Merry Christmas” or “Happy Hanukkah” to your customer when they open a candle box. Not only will this make a great impression, but this will also increase the unboxing experience of your product.
5. Gold foil Candle Boxes for a competitive edge
The problem with candles is that they are often dull in color, texture, and design. To make them look more impressive, you can add gold foil to your boxes. And this is a great way to make your product look even more premium.
6. Add Custom Cards
There are a number of elements that you should consider when you are planning to put candles in your packaging. One of the essential elements is the packaging itself. Customized cards for your candles can increase brand recognition and communicate more about your product.
Moreover, you can print customized packing cards with images and text that will help enhance the overall detail and attractiveness of your product.
7. Use Candle Boxes With Inserts:
Candles are one of the most popular gifts you can give on any occasion. Though they are pretty and elegant, the design is often dull and minimal. To make your packaging more attractive and stunning, you can use custom inserts & cut-outs.
Furthermore, they will not only add value to your product but will also make your packaging more rigid and allow your candles to fit perfectly so that they will add even more value to your product.
How important is packaging to candle sellers?
In our opinion, yes. To compete in a global or expanded market, candle sellers should pay attention to their candle boxes. And if you’re looking to be unique, then the above candle packaging ideas are the best way to do it.
What are the different ways to package candles?
Depending on your needs, different martial is used in candle boxes for packing candles. Each box comes with its characteristic making it unique and distinctive from others. Some of the exceptional box styles are
- RTE/STE
- Auto Lock Bottom
- Sleeve
- Two Piece
