Have you ever lost sleep in the wee hours of the morning, staring at the ceiling and thinking:

“How can I make my candles stand out among all the other candles out there?”

Candle packaging is the final step in making candles. But it’s a vital part of the process which can’t be missed. Candle packaging ideas are everywhere. But it’s difficult to judge which techniques will work for you and your candle company down the line.

Improper packaging can lead to several problems including failed sales and unhappy customers. Here, we’ll take a look at some popular packaging methods while pointing out some common pitfalls. We’ll also give you a few tips to help your candle packaging ideas along.

1). Use Custom-Printed Cardboard Boxes

One of the most popular candle packaging ideas that people use, is to use custom candle boxes. These are the most common and traditional ways of packaging candles. And they are also the best.

They are made from natural materials such as kraft paper or high-quality cardboard. And they come in a wide range of designs, sizes, and shapes. This means you can use them to suit any kind of candle you may wish to sell.

Taller candles tend to look better in taller boxes whilst small candles require smaller boxes.

Retail boxes with windows allow you to show off your product whilst keeping it safe and secure within the box. An attractive window allows a customer to see the candle’s design. Thus, helping them decide whether or not it is for them.

Candle boxes come in a variety of sizes and designs for all sorts of occasions from birthdays through to Christmas. The gift-wrapping aspect is also an advantage as this can be utilized for gifting purposes.

When you are selling candles, you need to have a unique candle packaging design for them. You can purchase the packaging from various sources. The best source for getting the packaging is a custom box vendor. The vendor will print your logo on the custom candle boxes and do the packaging for you. Once you have done this, you can proceed with marketing your product and brand name.

The candle box that you have printed has a lot of other benefits as well.

For example:

For many people, candle boxes are like gifts too because they look very attractive and eye-catching. Because of this reason, most people like to buy candles in custom cardboard boxes only instead of any other material used to pack them in. These boxes are very useful especially if you are trying to sell your product in retail quantities too.

2). Attach Glossy Labels & Stickers

It might be a good idea to stick with the glossy labels and stickers. They are more durable, easier to read, and have a reflective quality that makes your candles look even more elegant. The glossy labels come in a wide range of colors, so you’ll be able to find one that matches your candle’s color scheme.

Some good tips:

→ Well, it’s a good idea to put labels and stickers on the candle packaging. It will help you in promoting your business.

→ Tailor your labels and stickers that are made by professional graphic designers and print companies. Make sure you get them printed with high-quality glossy paper.

→ Also, you can use the extra label to write down the ingredients of the scented oil used in your candle product to provide complete information for people who are going to buy your products.

3). Make Use of Funky Artwork & Font Patterns

Candles that are packaged in eye-catching and intriguing designs, with funky fonts and beautiful artwork appeal to the customer’s eyes, which is a great way of bringing the customer back to your candles.

Treatments such as foiling help create depth in the design, whilst embossing and debossing can be used to create texture in a design. There are many different ways of adding texture to candles. Such as printing on highly textured cards.

In addition:

Your candle packaging design should follow a consistent theme when it comes to color schemes. Whether you’re using two colors or twenty, you should use them throughout your packaging in the same way. Don’t stray from this theme too much; if you use one red and one blue font on different parts of your box, it won’t look right. Use one color for your text and another for accents like logos or images instead of mixing them up randomly.

4). Give It A Festive Touch with Decorative Trinkets

Candles are an ideal gift for the holidays. The problem is, the packaging is often drab and boring. The solution? Use color, ribbons, and other decorations to turn a simple box into a festive package that’s sure to impress your friends and family.

Treat the box like a gift itself. When you open it, remove the item from the box slowly. Decorate with bows, ribbons, and even a tag that says “Merry Christmas” or “Happy Hanukkah.”

Consider premium unboxing for your candle packaging idea. Premium unboxing is where you have a beautifully-wrapped box with all kinds of fun things in it. It’s not just the candle. It’s everything that surrounds it — ribbons, tags, and maybe even special holiday-themed items like ornaments or Christmas cards.

Keep it clean and simple when you design beautiful gift boxes for candles. Focus on using colors that match your company’s branding or the holidays themselves, such as reds and greens for Christmas, or white and silver for Hanukkah.

Should candle sellers give importance to their candle packaging?

Beautiful candle packaging is an important element for every business. It’s not just about the present, but what it can bring in the future. You see, your candle packaging has to be attractive enough to entice consumers and make them want to buy your product. If they’re not interested in the first place, you’re losing a sales opportunity. Your candle packaging also has to be strong and durable enough to ensure that it can protect your candles on their way to the consumer’s location.


There are lots of candle sellers out there. If you want to sell this essential household item, you will want to find pillar candle packaging ideas that set you apart from the competition. The ideas and tips shared here should be able to help your candles stand out without being cheap or tacky. And if you like any other examples that we didn’t mention here, feel free to share them in the comments below.

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